TWO SISTERS CREATIVE

Project Type:

• Student recruitment brochure and pocket folder

Project Specs:

• 4-color
• 14 pages
• 9×12 pocket folder carrier (not pictured)
• slit on pocket for CD
• Template for customizable inserts

The School of Media and Public Affairs at The George Washington University found they needed to change the way they reached out to prospective students in order to attract the best and brightest in the field. The school has a stellar faculty, cutting edge curriculum, and access to the best tools in the industry. What they needed was a school catalog that reflected this. Because polling is a big part of what many students will be doing in their post-school careers, we designed the brochure to be like an opinion pull. The brochure is fun to read while also providing necessary information and a good feel for what attending the program will be like. The brochure attached here was stitched to a larger, black pocket folder. In addition, we designed a Word template for custom inserts that would go in the pocket folder, allowing staff to include specific information relative to a prospective students need. We also design a CD label for the terrific overview video the school had released earlier that year.

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