InfoComm Conference Registration Brochure
Project Type:
- Conference Collateral/Attendee Registration Brochure
Project Specs:
- 38-pages, 4-color
- 3-panel show guide
- Self mailer
InfoComm is the audio/visual industry’s largest trade show, drawing more than 20,000 attendees and offering hundreds of educational tracks. The registration brochure has traditionally been the key marketing piece for the show because the detailed descriptions of the education sessions and the conference schedule are what make people determine whether they are going to attend. Due to the number of sessions, the brochure information hierarchy is extremely complicated. The 3-panel show guide was critical in organizing the information.